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How Digital Transformation is changing Retail: Trends & Technologies

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Whitepaper

26 min read

whitepaper

Our senior business consultants came together to examine the leading practices and key technologies that are transforming the retail industry. They focused on operational excellence and customer experience as engines of progress.
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The main topics addressed:

  • Digital transformation is on the rise, with online shopping expected to account for 22% of retail sales by 2024.
  • Personalizing is big for retail. For example, Amazon's AI-driven recommendation system, increased their sales by 35%.
  • Retail needs omnichannel strategies. 61% of shoppers prefer brands that integrate physical and online shops.
  • Key technologies like AI, IoT, AR/VR and blockchain are continuing to disrupt retail.
  • Real-world retail technology applications from leading companies and our own experience.

 

Digital transformation is an ongoing process, not an end goal.

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